Allison Yarrow

The Long Tail of the Bitch

Allison Yarrow on her new book, 90s Bitch: Media, Culture, and the Failed Promise of Gender Equality

You could say it began with a Buzzfeed quiz. Remember those distractions, now relics from a seemingly cushier time on the internet? This one, in 2015, called “Which 90s Bitch Are You?” grabbed my attention. Soon after, I learned that an inaugural music festival of 90s artists was in the works. And Hillary Clinton, whose seemingly outsized role in the White House had angered voters that decade, was pursuing the presidency. In various forms, the 90s were returning.

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